“Stay Local, Think Global”: Brandon St-Jacques Champions Early-Stage International Collaboration in Film
Quebec-based producer urges creators to protect cultural identity while forging global partnerships from development onward
Montreal, QC, 16th July 2025, ZEX PR WIRE, As global streaming platforms increasingly turn to non-English content to meet growing demand, Quebec-based film producer Brandon St-Jacques is calling for a shift in how local creators approach international partnerships. His message: cultural specificity should be a strength, not a limitation—and international collaboration should begin at the development stage, not after the cameras roll.
“What resonates globally often is the local,” says St-Jacques. “The accents, the rituals, the architecture—those are what give a story its edge. We don’t need to erase them to reach a bigger audience. We need to build around them.”
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